Tortilla Created the Beyond Steak Chimichurri Burrito with Beyond Meat
Michael Hemsworth — December 17, 2024 — Lifestyle
References: tortillagroup & retailtimes
The Beyond Steak Chimichurri Burrito has been created by fast-casual Mexican restaurant group Tortilla as a new menu item with Beyond Meat to provide customers with a plant-based take on a classic recipe.
The menu item is making its way to participating restaurants in the UK starting January 2 through February 6, 2025 or while stock lasts and will be the perfect option for those partaking in Veganuary. The burrito boasts tender, juicy Beyond Steak with Chimichurri Mayo, Mexican rice, pinto beans, guacamole, sweetcorn salsa, pickled pink onions and tortilla chips in a warm tortilla.
Food Director at Tortilla James Garland spoke on the Beyond Steak Chimichurri Burrito saying, "We’re proud to partner with Beyond Meat to be the first fast-casual restaurant group in the UK to launch Beyond Steak. Our new Beyond Steak Chimichurri Burrito is packed with juicy, meaty flavour, offering a plant-based option so delicious, the whole nation will be cheating on meat this Veganuary!”
The menu item is making its way to participating restaurants in the UK starting January 2 through February 6, 2025 or while stock lasts and will be the perfect option for those partaking in Veganuary. The burrito boasts tender, juicy Beyond Steak with Chimichurri Mayo, Mexican rice, pinto beans, guacamole, sweetcorn salsa, pickled pink onions and tortilla chips in a warm tortilla.
Food Director at Tortilla James Garland spoke on the Beyond Steak Chimichurri Burrito saying, "We’re proud to partner with Beyond Meat to be the first fast-casual restaurant group in the UK to launch Beyond Steak. Our new Beyond Steak Chimichurri Burrito is packed with juicy, meaty flavour, offering a plant-based option so delicious, the whole nation will be cheating on meat this Veganuary!”
Trend Themes
1. Plant-based Meat Innovation - Advancements in plant-based meat alternatives are reshaping traditional meat dishes to cater to environmentally-conscious consumers.
2. Sustainability in Fast-casual Dining - Fast-casual dining establishments are embracing sustainable menus with plant-based options to appeal to ethically minded patrons.
3. Veganuary-focused Offerings - Food businesses are introducing special promotions during Veganuary, capturing the attention of consumers seeking vegan-friendly options.
Industry Implications
1. Plant-based Food Industry - The plant-based food industry is rapidly evolving with new product innovations like Beyond Steak, attracting both vegans and flexitarians.
2. Fast-casual Restaurant Industry - Fast-casual restaurants are increasingly investing in diverse menu innovations to meet growing customer demand for plant-based meals.
3. Sustainable Food Packaging Industry - The demand for sustainable packaging solutions is increasing as food brands focus on eco-friendly practices alongside plant-based products.
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